Accurate and targeted pricing, promotions and merchandise flow influence customer behavior.
Based on the aifora platform we offer powerful SaaS solutions for customer-centric merchandising which drive revenues and profit.
Intelligent Price Automation
Dynamic and localized price management for all sales channels in real-time.
Consideration of all relevant price influencing factors and price strategies on the basis of machine-learning algorithms.
Intelligent Stock Automation
What Our Customers Say About Us
When dealing with data sharing and digitalisation, you have to rely on strong partners who specialise in it. If we weren’t working together with aifora, I wouldn’t know how we could ensure progress at comparable quality and speed.
Implementing mark-down optimization took only four weeks – including the integration to our SAP systems.
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Information & Inspiration
Real-time pricing using artificial intelligence (AI) has long been the order of the day in e-commerce – after all today’s customer is a bargain hunter who is always looking for the best price. Meanwhile, brick-and-mortar retail is (still) lagging behind. In e-commerce, a fierce price war is raging and there is no end in sight. […]
Happy Birthday aifora: a look back at the first 12 months 12 months. 19 employees. 3 million euros in venture capital funding. And over 10 major retailers on the aifora platform. It’s been an unbelievable first year. Let’s take a look at a few of the highlights: Launching markdown optimisation After countless discussions with retailers […]
German consumers are often suspicious of dynamic pricing. They fear having to pay higher prices. In reality though, dynamic pricing frequently offers consumers the opportunity to save money. There is a spirit of distrust in the German e-commerce landscape: the German Angst of Dynamic Pricing. It is not the first time that the fear of […]